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产品随想 | 周刊 第117期:He saw the intersection of art and science and business and built an organization to reflect that.


  • He disliked biography attempts. “I regard my scientific papers as my essential biography,’’ Land said. “I pour my whole life into the scientific project I’m investigating. I leave behind the things I’ve done in the past to do the work in the present.’’

  • “The purpose of inventing instant photography was essentially aesthetic,’’ Land said in 1947, announcing the process’s invention.

  • “We live in a world changing so rapidly that what we mean frequently by common sense is doing the thing that would have been right last year.”
    — Edwin Land, Statement to Polaroid Corporation employees (25 June 1958)

  • The worldview he was describing perfectly echoed Land’s: “Market research is what you do when your product isn’t any good.” And his sense of innovation: “Every significant invention,” Land once said, “must be startling, unexpected, and must come into a world that is not prepared for it. If the world were prepared for it, it would not be much of an invention.” Thirty years later, when a reporter asked Jobs how much market research Apple had done before introducing the iPad, he responded, “None. It isn’t the consumers’ job to know what they want.”

  • Jobs saw, and Jobs understood: “Not only was he one of the great inventors of our time but, more important, he saw the intersection of art and science and business and built an organization to reflect that.”

  • "Our young people, for the most part -- unless they are geniuses -- after a very short time in college give up any hope of being individually great. They plan, instead, to be good. They plan to be effective. They plan to do their job. They plan to take their healthy place in the community. We might say that today it takes a genius to come out great; and a great man, a merely great man, cannot survive. It has become our habit, therefore, to think that the age of greatness has passed, that the age of the great man is gone; that this is the day of group research; that this is the day of community progress. Yet the very essence of democracy is the absolute faith that while people must cooperate, the first function of democracy, its peculiar gift, is to develop each individual into everything that he might be. But I submit to you that when in each man the dream of personal greatness dies, democracy loses the real source of its future strength." -- MIT, 22 May 1957.

  • "All of our confidence has to come from making things... Let us not make more of something there is too much of. Let us find out what is desperately needed, although people may not know it. Let us find out what will beautify the world, although people may not know it. Then let's learn and learn and teach ourselves, and support each other in doing that until we lose ourselves in those tasks." -- 5 February 1960.

  • "The only thing that is keeping us alive is our brilliance. The only way to protect our brilliance is patents." -- 27 April 1976.

  • " There's a rule they don't teach you at Harvard Business School. It is: If anything is worth doing, it's worth doing to excess." -- 26 April 1977.
    追求极致

  • "The only thing that matters is the bottom line?' What a presumptuous thing to say. The bottom line's in heaven. The real business of business is building things." -- 26 April 1977.

  • "You always start with a fantasy. Part of the fantasy technique is to visualize something as perfect. Then with the experiments you work back from the fantasy to reality, hacking away at the components." -- 1978.

  • “A great photograph is a full expression of what one feels about what is being photographed in the deepest sense, and is, thereby, a true expression of what one feels about life in its entirety.”
    — Ansel Adams, “A Personal Credo” (1943), published in American Annual of Photography (1944),

  • "A new kind of relationship between people in groups is brought into being...when the members of a group are photographing and being photographed and sharing the photographs," he wrote in 1974. "It turns out that buried within us...there is latent interest in each other; there is tenderness, curiosity, excitement, affection, companionability and humor.... [W]e have a yen for and a primordial competence for a quiet good-humored delight in each other: We have a prehistoric tribal competence...in being partners in the lonely exploration of a once-empty planet."

  • 三宅一生:“我想做的不是只给有钱人穿的衣服。我做的是牛仔裤和T恤之类的东西,很多人都很熟悉,易于清洗,易于使用。”

  • “我最感兴趣的是人,以及人的形态,”三宅一生在2014年告诉时报。“服装是最贴近所有人的东西。”

  • "The ideal business is composed of managers and dreamers, and it is the responsibility of the former to protect the latter."

  • Sidney Bazett House https://en.wikipedia.org/wiki/Sidney_Bazett_House?useskin=vector
    世界真的非常神奇
    Frank Lloyd Wright设计的房子,启发了Joseph Eichler,然后Joseph Eichler大批量开发了加州住宅,这启发了乔布斯!!!
    所以,概括来说,就是:建筑师改变世界?

  • “I’ve lived somewhat reactively,” Neutra wrote in his memoir, “in that my career was suggested by others (my dad), and I followed that lead.” Accordingly, the son’s design approach toed the family line. Yet he balked at the suggestion that there might be an overarching Neutra dogma of style or manner. “We’re not about formalism,” he argued in 2001. “We’re about humanism.”

  • “That’s what architecture is about,” Neutra said, well into his mid-70s and still, by his own account, clocking 16-hour work days. “You go out to the edge, and you try to push the envelope and do something. There are always risks involved.”
    挑战极限

  • Gottfried Wilhelm Leibniz https://en.wikipedia.org/wiki/Gottfried_Wilhelm_Leibniz?useskin=vector
    世俗眼中的天才,只是因为足够勤奋、阅读了足够多的知识,并融会贯通,才让别人认为他是个天才而已

  • “今天,每一个活着的人的身后,都立着30个鬼魂—30:1,正是死去的人和活人的比例。开天辟地以来,在地球上活过的人大约总共一兆。”
    哇,这个说法,突然变得清晰可感知起来

  • 陀思妥耶夫斯基的话:“首先人应该善良,其次应该诚实,但是最重要的,是不要相互遗忘。”

  • 如果你到斯里兰卡,也许有机会去瞻仰克拉克的墓碑,上面写着:“他从未长大,但他从未停止成长。”
    “He never grew up, but he never stop growing.”

  • “The very meaninglessness of life forces man to create his own meaning… The most terrifying fact about the universe is not that it is hostile but that it is indifferent; but if we can come to terms with this indifference and accept the challenges of life within the boundaries of death — however mutable man may be able to make them — our existence as a species can have genuine meaning and fulfillment.” ——Stanley Kubrick

  • “Children, of course, begin life with an untarnished sense of wonder, a capacity to experience total joy at something as simple as the greenness of a leaf; but as they grow older, the awareness of death and decay begins to impinge on their consciousness and subtly erode their joie de vivre, their idealism — and their assumption of immortality.”

  • “The very meaninglessness of life forces man to create his own meaning. Children, of course, begin life with an untarnished sense of wonder, a capacity to experience total joy at something as simple as the greenness of a leaf; but as they grow older, the awareness of death and decay begins to impinge on their consciousness and subtly erode their joie de vivre, their idealism – and their assumption of immortality. As a child matures, he sees death and pain everywhere about him, and begins to lose faith in the ultimate goodness of man. But, if he’s reasonably strong – and lucky – he can emerge from this twilight of the soul into a rebirth of life’s elan. Both because of and in spite of his awareness of the meaninglessness of life, he can forge a fresh sense of purpose and affirmation. He may not recapture the same pure sense of wonder he was born with, but he can shape something far more enduring and sustaining. The most terrifying fact about the universe is not that it is hostile but that it is indifferent; but if we can come to terms with this indifference and accept the challenges of life within the boundaries of death – however mutable man may be able to make them – our existence as a species can have genuine meaning and fulfillment. However vast the darkness, we must supply our own light.”
    —— Stanley Kubrick

  • Arthur somehow manages to capture the hopeless but admirable human desire to know things that can really never be known. … As an artist, his ability to impart poignancy to a dying ocean or an intelligent vapor is unique. He has the kind of mind of which the world can never have enough, an array of imagination, intelligence, knowledge, and a quirkish curiosity which often uncovers more than the first three qualities.
    ——Stanley Kubrick

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作者其它书也值得读读 已出版《食用油营销第1书》《金龙鱼背后的粮油帝国》《鲁花:一粒花生撬动的粮油帝国》《手机战争》等财经书籍。 第一章 从晶体管到芯片 肖克利要创业的消息,就像17世纪的牛顿宣布要建立工场一样引起了轰动。那时候,美国还在草创时期的半导体产业主要集中在东部的波士顿和纽约长岛地区,许多科学家和工程师精英都慕肖克利之名前往美国西海岸,不远千里地聚集在肖克利旗下。可以这么说,肖克利给硅谷带来了最初的火种。 ——我也認可這個說法,不是斯坦福或其他校園,純粹是人才的原因 芯片发明后的六年间,政府对芯片项目的资助高达3200万美元,其中70%来自空军。同期美国半导体产业的研发经费有约85%的比例来自政府,政府的支持成就了美国在半导体领域的技术优势。“华盛顿通过支付技术研发费用和保证最终产品的市场份额,将原子弹最终制造成功的间隔缩短至六年,晶体管缩短至五年,集成电路缩短至三年。”不过,这些半导体企业实力壮大以后,往往不愿再参与美国政府出资的研发项目,因为那意味着专利权归政府所有,而且还得受保密条款的约束。 ——這纔是更合理的產業支持政策 诺伊斯采用激进的价格政策,将主要芯片产品的价格一举降到1美元,不仅是市场上的主流芯片价格的零头,还低于当时芯片的成本。这不是传统意义上的亏本倾销,而是第一个以反摩尔定律为定价依据的案例。反摩尔定律认为,同样的芯片在18个月后价格就会跌一半,所以按照几年后的价格为当前的芯片定价是有一定合理性的。市场被迅速打开,芯片很快在民用市场得到越来越广泛的应用,仙童的营收和利润都迅速上升,还带动了其母公司的股价上涨。摩尔后来评论:“诺伊斯以低价刺激需求,继而扩大产能、降低成本的策略,对于芯片产业的发展而言,其重要性堪比芯片的发明。” ——看到這裏的時候,真是非常震撼,好厲害的定價策略 东通工用磷渗透法研发出了高频的晶体管,于1957年做出世界上第一款袖珍收音机,并在这款产品上启用了索尼商标。盛田昭夫到美国去推销袖珍收音机的时候,德州仪器刚刚轻率地放弃了这个市场。美国人对盛田昭夫说:你们为什么要制造这种小收音机?美国人都想要大收音机。盛田昭夫回答:单单纽约就有20多家广播公司,同时就有20多套节目在播放,每人使用一台小收音机收听自己喜欢的节目,岂不更好?索尼用“一人一台”的宣传成功打破了美国人全家共用一台大型收音机的观念,成为全世界最畅销的收音机...

Notes for the New Year

Notes for the New Year by Sam Altman 1/4/2017 Happy 2017! As a kid, I just sort of took for granted that stuff got better every year—TVs got bigger and then thinner, cars got a little faster, and computers got unbelievably better on an exponential curve. As an adult, I realized that the future is not guaranteed to be better. The default is that things stay the same (or get worse because we continue to create new problems and occasionally get in wars). The world only gets better if committed people with strong visions about the future work hard to make it better. It’s easy to get caught up in the moving sidewalk of a career and end up deeply involved in something that does not maximize your potential. It’s never too late to change, and it’s always good to be thoughtful about the path you’re on and how to best use your time. I made some notes before my brother Jack interviewed me for How to Build the Future , where I mostly talked about how ambitious young people should thi...